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As a hospitality professional, I am no stranger to the impact and epidemic (now pandemic) can have on the industry. SARS was a huge wake-up call for us all and shifted how we do business. Covid-19 is a scary deja vu, however, we know a bit more now and hopefully will come out of this a bit better. Deborah Fell is Partner & CMO with Chief Outsiders, the nation’s fastest-growing fractional CMO firm; wrote the below article and I thought it was important to share. Deborah works with companies to develop and implement strategies that accelerate growth and was with Marriott International during the 9/11 tragedy and aftermath. How Brands Can Manage a Travel Industry Crisis by deborah fell (courtesy chief outsider) Travel isn’t always a bed of roses. There are natural disasters, tainted products, bad actors, data breaches, regional and global viruses, and events big and small that require industries to…